TA2:: Audi Quattro Magnet Cars

Check out Tattoo's latest original composition for Audi Quattro Magnet Cars. From Agency Lowe Roche: "The legendary Audi quattro all-wheel drive system sticks to the road like nothing else. Super-powerful rare-earth magnets were attached to miniature models of Audi vehicles, which were then stuck on metal surfaces in the midst of the crowds attending the Toronto International Film Festival. After people have struggled to pry the cars free, they see a message on the bottom of the car: 'Nothing sticks like quattro.'"

AGENCY: Lowe Roche
Copywriter: Michael Takasaki
Art Director: Glen D'Souza
Music & Sound Design: Tattoo Sound + Music

TA2:: TIFF

They say there are only seven basic plot lines in the realm of storytelling, and every movie we see, book we hear or story re-told is a variation of these seven prime plots. This has always posed an interesting predicament for screenwriters and filmmakers - how do you make something original when it's been done 300 times before?

Cue RBC's campaign for TIFF 2010. Copywriter Chris Joakim and Art Director Mike Donaghey of BBDO Toronto took three basic & overdone plotlines, twisting them into a hilarity of re-telling goodness. Encouraging the creative innovation of the works in TIFF, the campaign is based on seeing something absolutely original. Music & sound design by Tattoo Sound + Music.








AGENCY: BBDO Toronto
Copywriter: Chris Joakim
Art Director: Mike Donaghey
Music & Sound Design: Tattoo Sound + Music