Toronto-based soda retailer The Pop Shoppe has redesigned its website. The site seeks to give the brand a whimsical personality through the use of animated characters and settings. It was developed by AmoebaCorp, OneMethod, Tattoo Sound & Music and On the Chase Motion Design. "This is a brand that enjoys no age-limit when it comes to the Canadians that love it and I think that's because it's always been about simple joy, childishness and exercising your playful spirit," said Mikey Richardson, co-creative Director at AmoebaCorp. "So when it came to creating a new site for the brand, we knew we wanted to deliver big on personality and entertainment, and allow Pop Shoppe lovers of all ages to enjoy the flavour of the brand in a new way."
- Via Adnews
View the new Pop Shoppe site here.
Wednesday, August 19, 2009
The Pop Shoppe
Labels:
interactive design,
internet culture,
tattoo,
The Pop Shoppe,
Toronto,
work
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