A love story told by projections. That's the new campaign for the ultra lightweight, 173 gram PUMA L.I.F.T. shoe. Reminds me of The White Stripes video for Dead Leaves On A Dirty Ground. But someone learned their lesson and decided not to let Meg White on the set this time.
Agency: Droga5 in New York
For more information on the shoe go to: lift.puma.com
Wednesday, March 18, 2009
Video: Puma L.I.F.T.
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