Muse - Friday, January 9th

TODAY IS FRIDAY, JANUARY 9th 2009.
WELCOME TO SHOWCASE!





Remember John from kindergarten? Neither do we! But he sure enjoys sending Hug Me requests everytime we log into Facebook.

"I just hugged you. Hug me back! ~~John"

Crispin Porter + Bogusky has developed a genius campaign for Burger King U.S.A. The WHOPPER SACRIFICE Facebook Application asks you to trade in 10 of your friends on Facebook in return for a free flame-boiled whopper.



Says Jeff Benjamin, the Exective Interative CD at CP + B to Adweek: "We thought there could be some fun there, removing some of these people who are friends [but] not necessarily best friends... it's asking the question of which love is bigger, your love for your friends or your love for the Whopper."
Read more of the Adweek article here.

To trade in John for a burger, click here.




SHARPIE + interactive e-cast billboard + multiple locations = ad crazy fun. Tell Mom you'll be late for dinner, tell John you loved your burger. The communication possibilities are endless.

Read more here.
Image from thecoolhunter.net


HAPPY BURGERS TO YOU WITH LOVE FROM TATTOO.