If you're badly in need of street cred...here's a few lessons to help you deal with the kids.
This is an important issue and we were happy to help.
Wednesday, March 19, 2008
Xbox 360: Parental Street Cred
Monday, March 17, 2008
Generation Zoom... er?
Brave, Moses Znaimer. Brave Brave Brave, Moses Znaimer.
"The best reason for loving anybody or anything is still that they love you. As more of us figure out that these big companies don't love us and don't think we are relevant, we're going to start seeking out companies that do love us. I'm still flabbergasted by the number of major corporations who, day in and day out, consciously insult the majority of the market."
- Moses Znaimer [interview with Marketing Magazine, March 24 2008 issue] on the Baby Boom generation he's dubbed "Zoomer"
Saturday, March 15, 2008
Tuesday, March 11, 2008
Saskatchewan, we salute thee
Now if I could only spell Saskatchewan...
Just want to send out a huge CONGRATS to everyone [ex-nay on Askatchewan-Say] who's survived the time change yet once again. Midnight mornings, Hawaiian afternoons, let the sunneth shine!
And as a bit of a kudos to our ever present winter - albeit sunnier now at times - this Expedia.Ca advert says it all. Here's to no longer being mugged at 4PM!
Bravo to Daniel Kleinman
There are few adverts out there that have ever brought a tear to my eye. The IKEA "Lamp" spot made me hoard every last piece of furniture I own like a live-action version of The Brave Little Toaster, GM's "Robot Arm" lead me to blow kisses at every piece of mechanical machinery I ever saw tipping over bridge waters, and when I realised that Wendy's Chicken Caesar Fresh Stuffed Pitas were no longer with us, their replacement "It's Hamburger Bliss" campaigns made me well up like a little girl, even though I was a little girl at the time.
No, Wendy's. It's not Hamburger Bliss.
Gleeful and fancy-free, I thought my ad watching days would no longer call for tears and tribulations. "Relax!" the industry guffawed. "Have fun and laugh with us at our products!"
And then of course came Daniel Kleinman.
"Stork" is Monster.com's fourth installment of their campaign headed by major directors. This epic short is directed by Daniel Kleinman; Agency: BBDO New York.
Get your box of kleenex, teen journal and copy of Catcher in the Rye ready.
Holden Caulfield's about to lose his Chicken Caesar Fresh Stuffed Pita, and Monster.com's about to win their Holden Caulfields.
Gigantic dolls take over the world!!
No, not really. But the Little Girl Giant will take over your heart.
No, not really. Maybe just a little bit of it.
Monday, March 10, 2008
Toyota: Full of Potential | Creativity Online
we recently scored and sound designed the toyota matrix site.
we like it.
adcritic seems to like it too.
Toyota: Full of Potential | Creativity Online
The Future of Advertising and Warfare
I first came across HyperSonic Sound in the late 90's. The creator of the technology Woody Norris was dreaming of all the possible applications of his invention. Everything from talking billboards that could pin point a target across a busy train station to defending a battleship while in port. Now some 10 years later, his invention is doing what he imagined and much more..
Check out: http://www.atcsd.com/site/
Friday, March 7, 2008
Gnarls Barkley - Run (seizure warning)
this video has been banned by MTV for failing the "seizure" test.
apparently viewers have complained of feeling ill and if you're prone to seizures - consider yourself warned.
the video has been edited by MTV since then - but here's the raw, uncut version.
old school influence is alive and well in music and videos.
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